AMC Networks Developing Slate of Digital Originals Tied to Original Series and More
AMC Networks announced today that it's developing and launching a robust slate of digital original programming to engage its growing audience of fans on emerging platforms.
The company, which has a long history of creating award-winning digital short-form and extensions of its signature IP on its network web platforms, apps, and video platforms such as YouTube, is rapidly building its content slate to include new formats and new talent, as well as expanding content distribution to include AVOD, SVOD, FAST channels, live-streaming platforms such as Twitch, and more. The new digital originals slate is being created through the company’s Content Room original studio arm, AMCN Digital Originals.
A model for the new originals is the company’s highly successful homegrown franchise, Bottomless Brunch at Colman’s, created and hosted by Fear the Walking Dead’s Colman Domingo, which began as a digital short in the early days of quarantine and is now a Diageo-sponsored ongoing series featured across multiple concurrent platforms – from YouTube to IGTV, SVOD, AVOD, and FAST channels, linear TV on the SundanceTV network, and as a podcast.
New projects in development include:
— A fourth and final season of the two-time Emmy and Critics' Choice Award-winning series, Better Call Saul Employee Training from Dan Appel and Bacon and Sons, written by Ariel Levine.
— Slippin' Jimmy, an animated series from the world of Better Call Saul, follows the adventures of a young Jimmy McGill and his childhood friends in Chicago, Illinois. Told in the style of classic 70s era cartoons, each episode is an ode to a different genre of film: spaghetti westerns, paranormal thrillers, silent films, and more. Written by Better Call Saul’s own Ariel Levine and Kathleen Williams-Foshee.
— Dead in the Water, a scripted series that ties into Season 6 of Fear the Walking Dead, tells the story of a submarine crew fighting for survival, cut off from the surface world just as the apocalypse hits, becoming a nuclear-fueled walker-filled death trap with no way out. The digital series is written by show writer Jacob Pinion, and produced by Ian Goldberg, Andrew Chambliss, and Scott Gimple.
— Cooper’s Bar is about a one-of-a-kind watering hole born of one man’s dream for the perfect tiki bar experience... located in the backyard of his L.A. bungalow. The series revolves around the antics of this neighborhood (backyard) bar, centering on Cooper, played by much-loved character actor Louis Mustillo (Mike and Molly) and his loyal, offbeat friends. It also showcases Better Call Saul's Rhea Seehorn, and a host of other hilarious guest stars along the way, with a unique cast of L.A. natives who frequent the joint. Think Always Sunny meets Cheers. The digital series is executive produced and co-directed by Seehorn, created by David Conolly, Hannah Davis Law, and Nicholas Morton, and executive produced by Evan Shapiro, Louis Mustillo, and Alfredo de Villa.
"We have a long history of creating award-winning original digital content that engages our passionate audiences. As we develop and curate new, high-quality ad-supported environments, we are marrying our proven creative ability with expanded reach, opening up new distinct destinations for our fans and meaningful opportunities for our advertising partners, all sold through our AMCN Digital offering," said Kim Kelleher, president of commercial revenue and partnerships for AMC Networks. "Through the expanded distribution of exclusive originals, we are able to delight fans every step of their consumer journey."
For more of the latest news from AMC Networks, sign up for the AMC Insiders' Club.