“Hip hop is a territorial game,” says Questlove in the latest episode of Hip Hop: The Songs That Shook America. In the early 1990s, the genre was divided between the East Coast and West Coast.
The South wasn’t even on the map.
But then OutKast burst onto the scene out of Atlanta with a shocking hit and told the world: “The South’s got something to say.”
OutKast’s 1996 single “Elevators (Me & You)” redefined the cultural and geopolitical boundaries of hip hop. But it didn’t come easy. Featuring Andre 3000 and Big Boi giving insight about their rise to fame, plus Rico Wade, Sleepy Brown, L.A. Reid, Pharrell, Ludacris and more, discover how OutKast reshaped the map of hip hop from the stars themselves.
Click here to stream Episode 4 now.
Plus, check out the Hip Hop: The Songs That Shook America YouTube channel for more exclusive interviews that you won’t see on the air.
Hip Hop: The Songs That Shook America airs Sundays Late Night. The Full Season 1 is available to binge now for AMC Premiere subscribers.
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