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Break the ice and create profitable growth through systematic customer management!
Innovation
Growth
Leadership
Exploit new sources of innovation…
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Global Account
Management – What it is and what it isn’t
Prof. Dr. Christoph Senn
defines GAM at the SAMA
Pan-European Conference, February 10-12, 2008, Paris, France
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Maximise your Key Account Profitability
Join the research project on leveraging strategic relationships in cooperation with Warwick Business School
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