Operational Excellence
"A properly implemented Strategic Customer Management Program drives revenues in good times and protects business in difficult times."
Christoph Senn
Chairman & CEO
AMC
Deploying operational capabilities to enable and sustain value creation
Execution in today’s more complicated, matrixed organizations requires alignment across a myriad of functional, geographical and product-focused silos. For those managing strategic customers, attempts to mobilize resources and people are often met by a wide range of obstacles including apathy, contending priorities and even active resistance. What’s required is a means to “operationalize” customer-centricity across the entire organization through the use of various processes, tools, systems and structures.
Unfortunately, developing organizational capabilities to support strategic customer management initiatives isn’t easy. AMC provides clients a framework for implementing and optimizing a strategic customer management capability, taking the guesswork out of your efforts and channeling precious resources in a way that increases the quality and speed of execution.
Execution in today’s more complicated, matrixed organizations requires alignment across a myriad of functional, geographical and product-focused silos. For those managing strategic customers, attempts to mobilize resources and people are often met by a wide range of obstacles including apathy, contending priorities and even active resistance. What’s required is a means to “operationalize” customer-centricity across the entire organization through the use of various processes, tools, systems and structures.
Unfortunately, developing organizational capabilities to support strategic customer management initiatives isn’t easy. AMC provides clients a framework for implementing and optimizing a strategic customer management capability, taking the guesswork out of your efforts and channeling precious resources in a way that increases the quality and speed of execution.
Key Enabler>> Understanding one’s current level of customer management practice
Do you know at what stage of customer management excellence you currently are and what you should do to progress further without over-investing? Or do you feel "stuck" or even slipping toward a "dead end" with your program? click for more
Key Enabler>> Conducting integrated customer business planning that drives value creation
Do you have a customer business planning process that is pragmatic but impactful and decision-oriented, integrated with the customer and complied by internally? click for more
Key Enabler>>Leveraging key executives to facilitate and drive your customer strategy
Do you take a careful, deliberate approach to engage senior executives at the customer interface in a way that brings value to both the account team and the customer?you regularly measure the performance of your value creation activities and demonstrate them both internally and to your customers? click for more